6 Helpful Tips to Address Unhappy Customers

May 16

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

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How to be an Empathetic Leader and Still Get the Job Done

Feb 20

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...

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How to Work Smarter, Not Harder

Dec 9, 2025

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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The Power of Perceived Value

May 24, 2025

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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Graphic Design Terms Everyone Should Know

Apr 11, 2025

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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Branding 101: What Makes a Brand Powerful

Jan 31, 2025

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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4 Ways to Improve Communication

Jan 17, 2025

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

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Sustainability & Environmental Responsibility: Why it Matters

Nov 21, 2024

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

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Giving Back: The Importance of Corporate Social Responsibility

Oct 24, 2024

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

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6 Reasons You Need a Company Store

Aug 12, 2024

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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5 Healthy Tips for Business Trips

Mar 22, 2024

So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...

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The Power of Promo: Why People Love Freebies

Dec 20, 2022

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

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8 Graphic Design Mistakes to Avoid

Jul 29, 2022

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

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3 Things Every Busy Professional Needs

Jul 1, 2022

If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...

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How to Put Together an Onboarding Kit

Jun 2, 2022

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

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5 Ways to Boost Employee Morale

Mar 22, 2022

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

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6 Books That Every Business Owner Should Read

Feb 21, 2022

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

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Your Graphic & Web Design Cheat Sheet

Dec 26, 2021

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...

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7 Ways to Instantly Make Your Website More User-Friendly

Dec 12, 2021

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

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6 Benefits of Customer Loyalty Programs

Oct 30, 2021

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

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